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Coca-Cola: The Power of a Brand

Coca-Cola: The Power of a BrandBy: Bob Zurn   There are few images as recognizable throughout the world as the Coca-Cola brand. Travel to the furthest reaches of the globe and you will probably encounter it on a clock or a sign, if not on the drink itself. Marketers today look to the Coca-Cola brand as a model of marketing power. Its image has transcended national borders and cultural barriers to reach almost everyone on earth. How did the Coca-Cola symbol become such an omnipresent image?Beginning in 1886, Coca-Cola president John Pemberton began traveling the country introducing pharmacists to the drink. At that time it was considered a medicinal substance that could relieve headaches and other minor woes. Candler distributed...

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Tips To Add A Little Bling To Your Holiday Table

  If you are hosting a holiday gathering, it’s easy to make it especially memorable with a table setting that is as festive and appealing as the food you serve on it. Sure, you’d rather enjoy the company of your family and friends than polish silver—and you can create a sparkling setting quickly and easily with the right tools and know-how: Some simple tips for your most festive holiday table yet: •    Be bold with color. Williams-Sonoma’s recent Taste magazine feature on holiday tables recommends the “holiday hues” of beets, apples and radishes, highlighted with red and green garnishes. Make the colors truly pop by using sparkling silver platters for serving your holiday recipes. The best part is that you can...

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Downsizing as you age: 8 smart organization tips and tricks

(BPT) - It's easy to accumulatea lot of things throughout your life. From clothes and household goods to antiques and treasured keepsakesmeans decades of stuff. When you get to a certain age, it can be smart to start downsizing. Sometimes downsizing is inspired by a move and other times it's simply a proactive effort to keep a home clutter-free and make things easier for the next chapter of life. Although it can feel overwhelming, with a few smart steps, the process can be easy and even enjoyable. Use these eight tips to get started: Sort it out: Creating a system before organizing and downsizing can help the process go smoother. This can be as simple as getting large boxes and labeling...

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The Miniature Doll House Fascination

The Miniature Doll House Fascination  By:Jayne Cremasco Over the years I have had the pleasure of meeting and getting to know many miniature enthusiasts. What fascinates them about seeing familiar objects in a tiny, realistic form? Much more than a child's plaything, building doll houses, and ultimately decorating and furnishing them in a theme of your choice, has become an adult hobby. The only way to improve on that, is to have a daughter or grand-daughter who can share that interest and passion with you. Personally, my miniature interest lies in antique miniatures and dolls, more so than in modern works. The strange thing about that is the fact that antique pieces were seldom created with a true eye to...

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